Sans Normal Omgor 9 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Malva' by Harbor Type, 'Aalto Sans' by Los Andes, and 'Ipsum Sans' and 'Ipsum Semi' by Rawblind Basetype (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, friendly, modern, confident, clean, approachable, clarity, impact, approachability, modern utility, geometric, rounded, soft corners, solid, high impact.
This typeface is a heavy, clean sans with predominantly geometric construction and rounded bowls. Strokes are consistently thick with minimal modulation, producing a solid, even color across lines of text. Counters are open and relatively large for the weight, and joins tend to be smooth, with gently softened terminals rather than sharp cuts. Uppercase forms read broad and stable, while the lowercase shows compact, simple shapes with a single-storey “g” and “a”-like construction that keeps the rhythm straightforward. Numerals are sturdy and highly legible, with wide curves and clear interior spaces that match the letterforms.
It performs best where strong presence and quick readability are needed—headlines, campaign graphics, packaging, and signage. The robust shapes and open counters also make it suitable for UI labels, short blocks of text, and logo wordmarks where a friendly, contemporary voice is desired.
The overall tone is contemporary and approachable, combining a friendly roundness with a confident, poster-ready presence. It feels practical and direct rather than formal, projecting clarity and ease in headings and short statements.
The design intent appears focused on delivering a bold, geometric sans that stays clear and readable while feeling warm and modern. It aims for high impact without relying on sharp details, using rounded forms and consistent stroke weight to maintain a smooth, contemporary texture.
Spacing appears generous for the weight, helping prevent counters from clogging in the sample text. Curved letters maintain consistent roundness, and diagonals (such as in V, W, X, and Y) are thick and assertive, reinforcing the strong, even texture.