Sans Normal Pumot 12 is a very bold, normal width, monoline, upright, normal x-height font visually similar to 'BR Omega' by Brink, 'Madani' and 'Madani Arabic' by NamelaType, 'Devinyl' by Nootype, 'Gilroy' by Radomir Tinkov, 'Causten' and 'Causten Round' by Trustha, and 'Grold Rounded' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, logos, friendly, playful, chunky, soft, punchy, attention, approachability, impact, playfulness, rounded, bubble-like, blunt, heavy, compact.
A heavy, rounded sans with smooth, monoline strokes and generously curved corners throughout. Counters are mostly circular to oval, with small apertures and compact interior spaces that emphasize a solid, blocky silhouette. Proportions lean wide and stable, with short-looking extenders and minimal contrast between straight and curved segments, producing an even, dense texture in text. The overall construction favors simple geometry and softened terminals, maintaining consistent stroke presence across letters and numerals.
Best suited to display applications where strong presence and friendly rounded shapes are desired, such as headlines, posters, packaging, and brand marks. It can also work for short UI labels or signage when a soft, approachable voice is needed and sizes are generous enough to preserve counter clarity.
The face reads warm and approachable, with a playful, buoyant tone driven by its rounded corners and chunky forms. Its dense weight and compact counters make it feel confident and attention-grabbing rather than delicate or formal, suggesting an upbeat, contemporary personality.
The design appears intended to deliver maximum impact with a friendly, non-aggressive feel—combining bold, compact letterforms with rounded geometry for a modern, playful display voice.
In paragraphs, the tight counters and closed apertures create strong mass and high ink coverage, which helps at display sizes but can feel dense in long text. The numerals share the same rounded, heavy construction, giving data or pricing a cohesive, bold presence.