Sans Superellipse Rubel 9 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui design, app branding, wayfinding, product labels, headlines, clean, modern, friendly, technical, minimal, modernize, soften geometry, ui clarity, brand distinctiveness, systematic design, rounded corners, soft terminals, monolinear, squared rounds, geometric.
A crisp monolinear sans built from rounded-rectangle (superellipse) geometry. Curves resolve into softly squared corners, and many bowls read as boxy ovals rather than perfect circles, giving the design a distinctive “rounded square” skeleton. Strokes stay even with gentle rounding at terminals and joints, and the counters are open and orderly. The proportions feel balanced with steady spacing and a consistent rhythm across capitals, lowercase, and numerals.
This face suits interface typography, dashboards, and product experiences where a clean, contemporary sans is needed but with a warmer edge than a strictly circular geometric. It also works well for signage and short-to-medium headlines, and can support brand systems that want a modern, tech-adjacent feel without looking sterile.
The overall tone is modern and approachable, with a subtly technical flavor. The rounded-square construction softens the voice while still feeling precise and engineered, making it read as calm, contemporary, and slightly futuristic without becoming playful or quirky.
The design appears intended to merge geometric efficiency with softened, rounded-square forms to create a distinctive, highly consistent texture. It aims for a practical, contemporary sans voice that stays readable while adding a recognizable superellipse character.
Distinctive superellipse traits show up strongly in round letters and digits, where the curves flatten slightly and corners are eased rather than sharp. The lowercase maintains clarity with simple, unadorned forms and restrained shaping, keeping the texture smooth in continuous text.