Sans Superellipse Pidiv 7 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'FF Clan' by FontFont, 'Allotrope' by Kostic, 'Prelo Compressed' by Monotype, 'Akwe Pro' by ROHH, 'LFT Etica' by TypeTogether, and 'Coben' by cretype (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, branding, industrial, retro, friendly, punchy, utilitarian, space saving, high impact, signage clarity, approachable geometry, condensed, rounded corners, flat terminals, compact, monolinear.
A condensed, heavy-weight sans with a compact footprint and rounded-rectangle construction. Strokes are largely monolinear, with soft corners and flattened terminals that create a sturdy, slightly squared rhythm rather than a purely geometric circle-based feel. Counters are tight but well kept open by clean, simple joins, and curves transition into straighter segments with a controlled, engineered smoothness. The overall texture is dense and even, reading as solid blocks of black with consistent spacing and a straightforward vertical emphasis.
Best suited for headlines, posters, and short statements where compact width and high visual impact are useful. It can work well for signage, labels, packaging, and brand marks that benefit from a sturdy, approachable sans with a slightly retro-industrial flavor. For longer text, it will be most comfortable at larger sizes where the tight counters and dense color stay clear.
The tone is confident and workmanlike, with a friendly edge from the rounded corners and softened geometry. It suggests mid-century utilitarian signage and packaging—direct, efficient, and a bit playful—without becoming decorative or quirky.
The design appears intended to deliver maximum presence in limited horizontal space while keeping a softened, approachable silhouette. Its rounded-rectangle logic and flat terminals aim for a consistent, durable look that reproduces cleanly and remains distinctive in display settings.
Capitals and numerals feel especially sign-like due to their condensed proportions and firm, flattened stroke endings. The sample text shows a strong, rhythmic line color at larger sizes, where the rounded-rect forms become a distinct stylistic signature.