Sans Normal Kugus 3 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans', 'Artegra Soft', and 'Dexa Pro' by Artegra and 'Nexa' by Fontfabric (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, packaging, sporty, dynamic, modern, confident, friendly, impact, momentum, modernity, clarity, approachability, oblique, geometric, rounded, clean, compact.
A heavy, oblique sans with broad proportions and smooth, geometric curves. Strokes are thick and even with minimal modulation, and terminals are cleanly cut with a slight forward-leaning rhythm throughout. Counters are open and round, giving letters like O, C, and G a clear, circular feel, while diagonals (A, V, W, X, Y) read sturdy and stable rather than delicate. Lowercase forms are compact and robust; the single-storey a and g, rounded bowls, and short ascenders/descenders contribute to an efficient, contemporary texture. Numerals are similarly weighty and rounded, with simple, high-clarity construction suitable for display sizes.
This font performs best in high-impact contexts such as headlines, brand wordmarks, campaign graphics, and poster typography where a strong, dynamic voice is needed. Its rounded, geometric forms also suit sports and lifestyle applications, packaging callouts, and large-format signage where bold, oblique emphasis helps guide attention.
The overall tone is energetic and assertive, with a forward motion that feels sporty and contemporary. Its rounded geometry keeps it approachable, while the dense weight and slant add urgency and impact. The result feels well-suited to bold statements that want to read modern without becoming sharp or aggressive.
The design appears intended to deliver a contemporary, forward-leaning sans that combines geometric clarity with a friendly roundness. It aims for strong presence and quick readability in short-to-medium display text, emphasizing momentum and confidence through consistent slant and sturdy, open shapes.
The italic angle is consistent across capitals, lowercase, and figures, creating a unified, fast-moving line. Spacing appears generous enough for display use, and the large internal counters help maintain legibility despite the heavy stroke weight. Curved joins and broad bowls create a smooth, cohesive rhythm in longer words.