Sans Normal Afmap 2 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Texicali' by FontMesa (names referenced only for comparison).
Keywords: interface, branding, headlines, signage, packaging, modern, friendly, dynamic, approachable, clean, emphasis, clarity, approachability, contemporary, slanted, rounded, open forms, humanist.
This typeface is a slanted sans with rounded, smoothly drawn curves and uniform stroke weight. Letterforms show open apertures and softly tapered joins, giving counters a clear, breathable feel. The italic angle is steady and consistent, with compact, efficient shapes in the lowercase and broad, straightforward capitals. Numerals are simple and readable, matching the same rounded geometry and even rhythm across the set.
It works well for UI labels and product branding where a clean, contemporary voice is needed, and its italic stance naturally supports emphasis in headings, pull quotes, and short-form copy. The open shapes and steady spacing also make it suitable for signage and packaging where quick recognition matters.
The overall tone feels modern and friendly, with a forward-leaning energy that reads as active rather than formal. Rounded terminals and open shapes keep it approachable, while the steady slant adds momentum suited to contemporary branding and interface contexts.
The design appears intended to provide a crisp, contemporary sans that delivers motion and emphasis through a consistent italic slant rather than decorative detailing. Its rounded geometry and open apertures suggest an aim for readability and approachability across display and general-purpose settings.
Several characters emphasize clarity through generous counters (notably in round forms like C, O, and e) and uncomplicated construction in straight-sided letters. The rhythm in text is even and cohesive, with the italic slant providing emphasis without introducing calligraphic contrast or sharp detailing.