Sans Normal Kuder 7 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Matt', 'Muller', and 'Nexa' by Fontfabric (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sporty, confident, modern, energetic, functional, impact, dynamism, clarity, approachability, modernity, rounded, oblique, geometric, sturdy, compact.
A heavy, oblique sans with broad proportions and smooth, rounded geometry. Strokes are strongly weighted and largely uniform, with clean joins and softly curved terminals that keep forms feeling friendly despite the mass. Counters are open and fairly generous for the weight, and the overall construction favors simple, geometric shapes over calligraphic modulation. The slant is consistent across caps, lowercase, and figures, producing a forward-leaning rhythm and a compact, steady texture in text.
Best suited to display contexts where impact and momentum are desired, such as headlines, posters, brand marks, packaging, and prominent UI or wayfinding labels. It can also work for short bursts of text—taglines, callouts, and captions—where a strong voice is needed without sacrificing clarity.
The overall tone is assertive and contemporary, with a forward-driving, sporty energy. Its rounded geometry and even stroke treatment soften the impact, keeping it approachable while still reading as bold and confident.
The design appears intended to deliver a modern, high-impact sans with a forward slant for dynamism, pairing sturdy weight with rounded, geometric construction to stay legible and approachable in bold display applications.
Capitals present as stable and wide, while lowercase forms maintain clear silhouettes under the slant, helping distinguish similar shapes. Numerals follow the same robust, rounded logic and feel built for emphasis rather than delicate detail.