Sans Normal Myrid 12 is a very bold, wide, medium contrast, upright, tall x-height font visually similar to 'Siro' by Dharma Type, 'Impara' by Hoftype, 'Telder HT Pro' by Huerta Tipográfica, 'Praxis Next' by Linotype, 'Core Sans N' and 'Core Sans NR' by S-Core, and 'Nauman Neue' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, playful, impact, clarity, approachability, modernity, legibility, soft corners, rounded shapes, blocky, compact joins, high impact.
A heavy, high-impact sans with broad proportions and a compact, sturdy construction. Curves are generously rounded and transitions are smooth, giving counters a soft, open feel even at bold weight. Terminals and corners read slightly softened rather than razor-sharp, while the overall rhythm stays clean and consistent across uppercase, lowercase, and figures. Numerals are wide and sturdy, matching the strong color and even texture of the letters in text settings.
Best suited to display use where weight and width can do the work: headlines, posters, storefront and wayfinding signage, packaging, and bold brand marks. It can also perform in short bursts of copy—pull quotes, labels, and UI callouts—when strong emphasis and quick scanning are needed.
The tone is assertive and upbeat, balancing brute strength with approachable roundness. It feels contemporary and energetic, with a friendly, slightly playful warmth that keeps it from looking severe.
Designed to deliver maximum impact with a clean sans structure, pairing broad proportions and rounded geometry to stay readable and inviting at large sizes. The consistent stroke behavior and robust shapes suggest an emphasis on clarity, punch, and a contemporary, friendly voice.
In running text the face produces a dense, attention-grabbing typographic color, with clear silhouettes that favor instant recognition. The round punctuation and dot forms reinforce the soft-edged, modern character.