Sans Normal Mymay 7 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, merchandise, playful, chunky, friendly, retro, cartoonish, display impact, friendly tone, retro feel, playful branding, soft corners, bouncy, bulky, rounded, compact counters.
A heavy, rounded sans with broad proportions and soft, swollen curves. Strokes feel consistently thick with gently tapered joins and subtly irregular, bouncy silhouettes that keep the rhythm lively rather than rigidly geometric. Counters are compact and openings are small, boosting color density in text. Terminals are generally blunt and rounded, and the overall fit looks fairly tight, producing bold, blocky word shapes.
Best suited for attention-grabbing headlines, posters, packaging, and bold branding moments where dense, rounded letterforms are an advantage. It works especially well in short phrases, logos, and playful promotional copy where the heavy texture and bouncy shapes can be a defining visual feature.
The font reads upbeat and informal, with a distinctly playful, slightly retro tone. Its chunky forms and soft corners give it a friendly, approachable voice that feels more like display lettering than neutral text typography.
Likely designed to deliver maximum visual impact with a friendly, rounded voice, prioritizing strong silhouette and personality over open, text-oriented spacing. The exaggerated weight and softened geometry suggest an intention toward expressive display use in branding and advertising contexts.
The sample text shows strong impact at large sizes, where the exaggerated weight and tight apertures create a poster-like presence. Curved letters (such as O/C/S) lean toward rounded, almost inflated forms, while straight-sided letters keep a sturdy, sign-like solidity.