Sans Normal Jeluf 3 is a bold, very wide, low contrast, italic, tall x-height font visually similar to 'Artegra Sans' by Artegra, 'Adero' by Eko Bimantara, 'FF Clan' by FontFont, and 'Etelka' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, dynamic, assertive, modern, energetic, impact, speed, clarity, modernity, display, oblique, geometric, rounded, compact, punchy.
A heavy, oblique sans with broad proportions and smooth, rounded bowls. Strokes are uniform with minimal modulation, and terminals are clean and blunt, giving letters a solid, engineered feel. Counters are generous for the weight, and curves stay close to circular/elliptical construction, while diagonals (A, V, W, X, Z) read crisp and stable. The lowercase has a large presence relative to capitals, with simple, single-storey forms where expected and clear, straightforward numerals.
This font performs best in short to medium-length display settings where impact and immediacy matter—headlines, posters, brand marks, sports and event graphics, product packaging, and attention-grabbing UI banners. The strong, rounded geometry helps maintain recognition in large sizes and in high-contrast layout situations.
The overall tone is fast and forward-leaning, projecting motion and confidence. Its wide stance and strong silhouettes feel sporty and contemporary, with a no-nonsense, performance-oriented character suited to bold statements.
The design intent reads as a robust, modern sans built for high-visibility communication, combining geometric roundness with a consistent oblique slant to suggest speed and momentum without relying on decorative features.
Spacing appears set to preserve clarity at display sizes, with sturdy joins and minimal detailing that keeps shapes legible under heavy weight. The oblique angle is consistent across caps, lowercase, and figures, reinforcing a cohesive, streamlined rhythm.