Sans Normal Lidep 4 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Diodrum', 'Diodrum Hebrew', 'Diodrum Rounded', and 'Diodrum Thai' by Indian Type Foundry; 'Akagi' and 'Akagi Pro' by Positype; 'Modal' by Schriftlabor; and 'Monsal Gothic' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, dynamic, sporty, assertive, friendly, modern, impact, speed, approachability, modernity, display focus, oblique, rounded, soft corners, compact, punchy.
A heavy, oblique sans with rounded, compact letterforms and smooth, low-contrast strokes. Curves are broad and full, with softened corners and generous counters that keep the dense weight readable. The slant is consistent across caps, lowercase, and figures, and the overall rhythm feels tightly set with sturdy verticals and rounded terminals. Numerals follow the same bold, rounded construction, presenting as solid blocks with clear interior shapes.
Best suited to display settings where impact and motion are desirable—headlines, posters, promotional graphics, and bold brand moments. It can also work for packaging and signage that benefits from high contrast against the background and a friendly, athletic voice, while smaller text will typically require ample size and spacing for comfort.
The overall tone is energetic and forward-leaning, projecting speed and confidence without feeling harsh. Rounded geometry and soft joins add an approachable, contemporary friendliness, balancing the strong weight with a casual, sporty attitude.
The font appears designed to deliver a strong, modern sans voice with built-in momentum, combining a consistent slant with rounded geometry to stay approachable. Its emphasis on solid shapes and clear counters suggests an intention to remain legible while maximizing visual punch in contemporary display use.
The design favors simple, geometric construction over calligraphic detail, with minimal stroke modulation and clean joins. The oblique posture and compact proportions make word shapes feel cohesive and impactful, especially in short bursts of text.