Serif Other Ekdy 2 is a bold, wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, branding, packaging, signage, industrial, editorial, dramatic, architectural, retro, display impact, distinctiveness, constructed feel, stencil effect, stencil-like, cut-in, notched, high-ink, sharp terminals.
A heavy, display-oriented serif with broad proportions and carved internal cut-ins that create a stencil-like, segmented look. Stems are blocky and vertical, while bowls and rounds are interrupted by consistent wedge and crescent notches (notably in O/C/G/S and the numerals), producing strong figure/ground contrast without relying on stroke modulation. Serifs read as sharp, triangular or beaked terminals rather than delicate brackets, and many joins are simplified into flat planes and angular corners. The lowercase keeps a sturdy, compact rhythm with prominent verticals and distinctive interior void shaping that remains consistent across letters and figures.
This font is best used for large-format applications such as posters, magazine headlines, titles, packaging, and signage where the cut-in details can remain crisp. It can also work for short pull quotes or branded wordmarks that benefit from a strong, engineered silhouette and distinctive internal shapes.
The overall tone is assertive and engineered, blending classic serif cues with a cut-out, poster-making attitude. Its sculpted gaps and hard edges suggest signage, stenciling, or letterpress-inspired display work, giving text a dramatic, slightly retro-industrial character. The rhythm feels bold and declarative, suited to attention-grabbing typographic statements.
The design appears intended to reinterpret a traditional serif skeleton with a modern, decorative cut-out treatment, prioritizing bold silhouettes and memorable counters. The consistent system of notches and wedge terminals suggests a focus on impact and a constructed, modular feel rather than continuous pen-drawn strokes.
The notches and segmentation are integral to recognition, so the design reads best when set with ample size and breathing room; at smaller sizes the interior cut-ins may visually fill in. Numerals echo the same carved geometry, helping maintain a cohesive voice in headings and branding systems.