Sans Normal Peren 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Aftika Soft' by Graphite, 'Gallinari' and 'JHC Rasbora' by Jehoo Creative, and 'Pais' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, playful, confident, approachable, retro, display impact, friendly tone, brand presence, signage clarity, rounded, soft corners, bulky, compact counters, high impact.
A heavy, rounded sans with broad proportions and smoothly finished terminals. Curves are generous and corners are softened, giving the shapes a molded, almost bubble-like solidity. Counters are relatively tight and apertures tend to be small, which increases visual density at text sizes while keeping a clean, uncluttered outline. The lowercase shows single-storey forms (notably a and g), a short-armed r, and overall sturdy construction that reads evenly across letters and numerals.
Best suited for headlines, subheads, and short display copy where its weight and rounded forms can carry personality. It works well for packaging, logos, labels, and storefront-style signage, especially in playful or family-friendly contexts. For extended reading or small UI text, the dense counters and tight apertures may benefit from generous sizing and spacing.
The overall tone is warm and good-humored, with a chunky confidence that feels inviting rather than aggressive. Its rounded geometry and dense rhythm suggest a slightly retro, signage-friendly personality that suits upbeat, consumer-facing communication.
The design appears intended as a bold, approachable display sans that prioritizes impact and friendliness. Its rounded terminals and compact internal spaces aim to create a cohesive, modern-retro look that stays legible while projecting an upbeat, confident voice.
Figures are bold and stable, with simple, rounded shapes that match the lowercase’s softness; the 0 is an oval and the 1 is a plain vertical with minimal detailing. The capitals maintain a strong, blocky presence, and the design’s tight openings and thick joins can reduce clarity in long passages, favoring larger sizes and shorter runs.