Sans Contrasted Ulsy 12 is a regular weight, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, posters, branding, packaging, editorial, fashion, luxury, dramatic, classic, impact, elegance, editorial voice, premium branding, modern classic, high-contrast, flared strokes, calligraphic, sculpted, crisp.
A high-contrast, display-oriented roman with sharp, wedge-like terminals and pronounced modulation from hairlines to dense verticals. The letterforms feel broadly proportioned with generous bowls and open counters, while the joins and shoulders are sculpted rather than purely geometric. Curves are smooth and polished, and the thin strokes stay straight and taut, creating a crisp sparkle in text. Numerals share the same strong contrast and formal stance, with clear, stylized curves and firm horizontal accents.
Best suited to headlines, magazine typography, and other large-scale applications where contrast and sharp terminals can be appreciated. It also fits premium branding and packaging that needs an elegant, high-impact wordmark-like presence, and can work for short subheads or pull quotes when set with comfortable spacing.
The overall tone is refined and theatrical, mixing classic print elegance with a contemporary, high-fashion edge. Its sharp terminals and dramatic stroke contrast give it a confident, premium voice that reads as curated and intentional rather than utilitarian.
The design appears intended to deliver a modernized, high-contrast display voice with crisp, flared terminals and a polished editorial rhythm, prioritizing presence and sophistication over neutral, small-size text economy.
In the sample text, the strong contrast produces a pronounced light–dark rhythm, with hairlines creating noticeable shimmer at larger sizes. The design shows a distinctly “engraved” or editorial feel in its terminals and stroke endings, which can add sophistication but may demand sufficient size and spacing to keep the thin parts from visually disappearing.