Sans Normal Utgif 10 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, headlines, ui labels, posters, signage, modern, technical, clean, dynamic, businesslike, clarity, modernization, speed, neutrality, versatility, oblique, geometric, neutral, crisp, open counters.
A slanted sans with a clean, geometric construction and smooth, low-contrast strokes. Curves are round and even, with open counters and simplified terminals that keep the forms crisp at display sizes. The capitals read broad and stable while the lowercase stays compact and efficient, maintaining a consistent rightward shear across letters and numerals. Overall spacing appears even and controlled, giving lines a tidy rhythm without decorative detailing.
This font works well for branding and marketing headlines where a clean, forward-leaning voice is desired, and it also suits UI labels, navigation, and concise product text that benefits from crisp, simple forms. Its geometric clarity makes it a strong choice for signage and posters that need immediate legibility at a glance.
The overall tone is modern and purposeful, with an energetic forward-lean that feels active and contemporary. It carries a neutral, professional character suited to straightforward communication rather than expressive or ornamental styling.
The design appears intended to deliver a straightforward geometric sans with a built-in sense of motion through a consistent oblique stance. It prioritizes clarity and modernity, aiming for an efficient, contemporary voice that remains readable and controlled in practical layouts.
Distinctive, easily scannable shapes show up in the numerals and key letters (e.g., the open, rounded bowls and the firm diagonal strokes), supporting quick recognition in short bursts of text. The oblique angle is consistent and intentional, creating motion while retaining a composed, corporate feel.