Sans Normal Pelij 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Gimbal Grotesque' by AVP, 'Dexa Pro' by Artegra, 'Antry Sans' by Mans Greback, 'MC Goshco' by Maulana Creative, and 'Fact' by ParaType (names referenced only for comparison).
Keywords: posters, headlines, logos, packaging, stickers, playful, chunky, friendly, retro, cartoon, impact, approachability, display, retro feel, bold legibility, rounded, soft corners, compact, bouncy, punchy.
A heavy, compact sans with rounded geometry and softened corners throughout. Strokes are thick and even, with minimal modulation and generously filled-in counters that keep the silhouettes bold and simple. Curves tend toward squarish rounds, and terminals often appear subtly angled or sheared, giving the forms a slightly lively, hand-cut feel despite the overall geometric construction. The lowercase is sturdy and compact, with a single-storey “a” and “g” and straightforward, legible numerals designed to read as solid shapes at display sizes.
This font performs best in headlines, posters, signage, and logo lockups where strong, simple silhouettes are an advantage. It also fits packaging, labels, and playful editorial callouts where a friendly, high-impact voice is needed, especially at medium-to-large sizes.
The overall tone is upbeat and approachable, leaning toward a retro, cartoon-like friendliness. Its dense, blocky rhythm and rounded forms project confidence and fun rather than refinement, making it feel suited to bold statements and lighthearted branding.
The design appears intended to deliver maximum impact with rounded, approachable shapes, prioritizing bold legibility and characterful silhouettes. Its compact proportions and softened geometry suggest a display face meant for energetic, brand-forward applications rather than long-form reading.
In text, the tight spacing and dense interiors create a strong, poster-like texture. The punctuation and small details (like i/j dots) are simple and stout, reinforcing the font’s emphasis on bold silhouettes over delicate detail.