Sans Normal Omgof 5 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, signage, packaging, modern, confident, friendly, clean, straightforward, impact, clarity, modern utility, brand voice, geometric, rounded, compact, high x-height, sturdy.
A heavy, geometric sans with broad, even strokes and rounded bowls. Curves are smooth and near-circular in O/C/G/Q, while joins and terminals stay clean and largely straight, giving the design a sturdy, contemporary blockiness. Proportions feel compact with a relatively high x-height and short ascenders/descenders; counters are open but not airy, and spacing reads as tight-yet-controlled. Numerals are similarly robust and round, with a prominent, balanced 8 and a compact 0.
Best suited to display settings such as headlines, posters, brand marks, and short blocks of copy where strong presence is desired. It should also perform well in signage and packaging contexts thanks to its sturdy shapes and clear, uncomplicated letterforms.
The font conveys a modern, confident tone with a friendly edge from its rounded forms. Its weight and compact rhythm make it feel assertive and attention-getting without becoming aggressive or overly stylized.
The design appears intended as a no-nonsense geometric sans optimized for impact and quick recognition. It prioritizes bold, simple silhouettes and consistent rhythm to stay legible and visually steady at larger sizes.
Uppercase forms are simplified and geometric, favoring clarity over calligraphic nuance. Lowercase shapes keep a single-storey feel where applicable (notably the "g"), reinforcing an approachable, contemporary voice and strong on-screen presence.