Cursive Atrog 7 is a bold, very narrow, medium contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, quotes, friendly, casual, playful, handmade, lively, human touch, casual emphasis, brush lettering, cheerful tone, brushy, rounded, looping, bouncy, informal.
A lively brush-pen script with a rightward slant and compact proportions. Strokes show subtle pressure changes with rounded terminals and occasional tapered entries, creating an organic, hand-drawn rhythm. Letterforms are narrow and vertically oriented with tight counters, tall ascenders/descenders, and a small lowercase body that keeps the texture dense. Capitals are simplified and upright-feeling compared to the more fluid lowercase, and the numerals follow the same rounded, handwritten construction.
Best suited for short to medium display text such as branding wordmarks, product packaging accents, posters, invitations, social graphics, and pull quotes. It works especially well when you want a handwritten headline or a friendly signature-like line, and is less suited to long paragraphs where the dense texture could become tiring.
The font reads warm and approachable, with a spontaneous, note-to-self energy. Its bouncy stroke rhythm and soft curves give it a cheerful, conversational tone that feels personal rather than formal.
Designed to capture the feel of quick brush lettering in a consistent, usable alphabet—prioritizing warmth, motion, and personality over strict geometric regularity. The narrow, vertical build helps create strong headline presence while keeping a compact footprint.
Spacing appears naturally uneven in a way that reinforces the handwritten character, and the heavier downstrokes help the text hold together at display sizes. The overall texture is more textured and energetic than polished, so it benefits from breathing room in layouts.