Sans Normal Nudij 14 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Shape' by Brink, 'FF Mark' and 'FF Mark Paneuropean' by FontFont, and 'Cabira' by Hurufatfont (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, retro, approachable, display impact, approachability, geometric clarity, brand presence, high visibility, geometric, rounded, soft corners, chunky, clean.
A heavy, geometric sans with broad proportions and full, rounded bowls. Strokes are consistently thick with minimal modulation, and many joins and terminals are softly blunted, giving the shapes a smooth, cutout-like solidity. Counters are relatively open for the weight, and the overall rhythm is even, with clear, simplified construction across letters and numerals.
Best suited to display contexts where strong presence and quick recognition matter, such as headlines, posters, brand marks, packaging callouts, and short UI or signage labels. The weight and generous forms help it hold up well in large sizes and high-contrast layouts, while the rounded geometry keeps it approachable for consumer-facing work.
The font reads bold and upbeat, with a warm, friendly tone rather than a strict or technical one. Its rounded geometry and substantial weight lend it a confident, poster-like presence that feels lively and slightly retro.
The design appears intended to deliver maximum impact with a friendly, geometric character—combining compact, simplified letterforms with rounded details for approachable display typography. It emphasizes clarity and boldness over fine detail, aiming for a modern, energetic look that remains easy to scan.
Round forms like O/C/G lean toward near-circular geometry, while diagonals and junctions (e.g., K, V, W, X) keep a sturdy, blocky feel. The lowercase is compact and sturdy with single-storey a and g, reinforcing an informal, contemporary voice. Numerals are similarly robust and designed for impact at display sizes.