Sans Superellipse Hiluv 3 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'MVB Diazo' by MVB, 'Brainy Variable Sans' by Maculinc, and 'Imagine Pro' by Salamahtype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, sporty, industrial, playful, impact, compactness, modernity, approachability, compact, rounded, blocky, geometric, high-contrast counters.
A compact, heavy sans with squared-off, superelliptical curves and broadly rounded corners. Strokes stay consistently thick, producing strong, dark texture with short extenders and tight internal counters. Curved letters like C, G, O, and Q read as rounded-rectangle forms, while diagonals (A, K, V, W, X) feel sturdy and slightly compressed. The lowercase follows the same blocky geometry, with single-storey a and g, a short-armed r, and a simple, straight-tailed y; numerals are stout and highly legible at display sizes.
Best suited for headlines, posters, and branding where a compact, high-impact word shape is needed. It also fits packaging and signage that benefits from strong legibility and a sturdy, modern feel, especially in short phrases and labels.
The overall tone is bold and energetic, combining utilitarian solidity with a friendly softness from the rounded geometry. It suggests a contemporary, no-nonsense voice that still feels approachable and a bit playful, especially in large headlines and punchy statements.
The design appears intended to deliver maximum visual punch in a condensed footprint, using rounded-rect geometry to soften an otherwise industrial, blocky construction. It prioritizes bold presence and clear silhouettes for attention-grabbing display typography.
Because the forms are dense and counters are relatively tight, the font’s strongest impact comes at medium-to-large sizes where the rounded-rect silhouettes and rhythm are most apparent. The punctuation and dots appear visually firm and prominent, matching the weight of the letterforms.