Sans Superellipse Kewa 5 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, signage, friendly, retro, chunky, confident, playful, display impact, approachability, retro tone, geometric clarity, brand presence, rounded, soft corners, sturdy, compact, high-ink.
A heavy, compact sans with rounded-rectangle construction and generously softened corners throughout. Strokes are thick and consistent, with tight apertures and sturdy, blocky counters that keep forms punchy at display sizes. Terminals tend to finish with blunt, rounded ends, and several letters incorporate subtle notches or inward curves that add character without introducing true contrast. The overall rhythm is dense and even, with strong verticals, broad bowls, and a slightly condensed feel in many glyphs.
Best suited to headlines, posters, packaging, and bold brand marks where its dense shapes and softened geometry can read clearly at medium-to-large sizes. It also works well for signage and short callouts, especially where a friendly, retro-leaning tone is desired.
The tone is warm and approachable, with a retro, sign-painting-adjacent friendliness. Its chunky silhouettes and rounded corners read as confident and fun rather than clinical, giving it a casual, good-humored voice suitable for attention-grabbing headlines.
The design appears intended to deliver maximum impact with a soft-edged, geometric voice—combining sturdy, high-ink forms with rounded-rectangle curves to feel both strong and approachable. It prioritizes distinctive silhouettes and consistent texture for display typography.
Round letters (like O and C) lean toward squared-off curves, producing a superelliptical feel that stays consistent across caps, lowercase, and figures. The numerals are similarly stout and graphic, matching the letterforms’ weight and corner rounding for a cohesive, poster-like texture.