Sans Superellipse Ampu 10 is a regular weight, very narrow, low contrast, reverse italic, normal x-height font.
Keywords: posters, headlines, packaging, branding, signage, condensed, retro, quirky, playful, poster-ready, attention-grabbing, retro flavor, space-saving, distinctive slant, tall, slanted, rounded, monoline, soft terminals.
A tall, tightly set sans with a pronounced back-slant that gives the letterforms a dynamic, leaning posture. Strokes are largely monoline with low contrast, and many curves resolve into rounded-rectangle (superellipse-like) bowls rather than perfect circles, producing a soft, slightly squared geometry. Counters are compact and vertical, apertures are modest, and joins stay clean and graphic. Overall spacing feels economical, with a lively, uneven rhythm typical of condensed display faces.
Best suited to headlines and short bursts of text where its tall condensed proportions and reverse-leaning stance can carry personality—posters, signage, packaging callouts, and brand wordmarks. It can work for subheads and pull quotes when given enough size and line spacing to keep counters from closing up.
The combination of extreme height, back-slant, and softened rectangular curves reads as bold and attention-seeking while still approachable. It evokes mid-century sign lettering and poster typography, with a slightly eccentric, hand-cut energy that keeps it from feeling purely utilitarian.
The design appears aimed at delivering a condensed, space-saving display voice with a distinctive back-slanted stance and softened superellipse curves—balancing geometric structure with a retro, characterful rhythm for impactful titling.
In the sample text the slant is consistent across uppercase and lowercase, helping long lines feel in motion. Rounded corners and softened terminals prevent the condensed proportions from feeling brittle, while the compact counters and narrow widths create strong vertical texture at display sizes.