Sans Normal Akdom 2 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Hando' by Eko Bimantara, 'Realgar' by Emtype Foundry, 'Neufile Grotesk' by Halbfett, 'HD Canton' by HyperDeluxe, 'Neue Rational Standard' by René Bieder, 'Malnor Sans' by Sikifonts, and 'Mozaic' by TipoType (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, modern, confident, clean, friendly, straightforward, impact, clarity, contemporary branding, display emphasis, geometric, rounded, monoline, open counters, smooth curves.
A heavy, monoline sans with broadly proportioned capitals and a steady, even rhythm across words. Curves are smooth and near-geometric, with round bowls and open counters that keep forms clear at display sizes. Terminals are clean and largely straight-cut, while joints and diagonals (notably in K, V, W, X, Y) feel crisp and stable. Numerals follow the same robust, rounded construction, giving the set a consistent, contemporary texture.
Well suited to headlines, posters, and branding where strong typographic color is desirable. The clear, open forms also make it a good option for short UI labels, navigation, and signage that needs quick recognition at a distance.
The overall tone is modern and confident, with a clean, no-nonsense presence. Its generous shapes and rounded geometry lend a friendly accessibility, while the strong weight reads as assertive and headline-ready.
Likely designed as a versatile, contemporary sans for display-forward communication, prioritizing clarity and impact through simple geometry, smooth curves, and a dense, confident weight.
The face maintains consistent stroke color and spacing that supports large-scale readability and branding applications. The lowercase appears compact and sturdy, pairing well with the prominent capitals for mixed-case settings.