Sans Superellipse Ogdip 7 is a bold, normal width, monoline, upright, tall x-height font visually similar to 'Expedition' by Aerotype, 'Arame' by DMTR.ORG, 'Panton Rust' by Fontfabric, and 'Overland' by Yock Mercado (names referenced only for comparison).
Keywords: headlines, posters, branding, logos, packaging, techy, friendly, retro, punchy, utilitarian, impact, approachability, modern geometry, clarity, rounded, soft corners, geometric, compact, high contrast (mass).
A heavy, rounded sans with a distinctly squared-off, superellipse construction: bowls and counters read like softened rectangles rather than perfect circles. Strokes are consistently thick with minimal modulation, and corners resolve into smooth radii that keep the texture even and blocky. Proportions feel compact with a tall x-height and short ascenders/descenders, producing dense, headline-oriented rhythm. Openings and terminals are generally blunt and horizontal/vertical, with generous counters that preserve clarity despite the weight.
Best suited to display settings such as headlines, posters, brand marks, packaging, and product naming where strong presence and a friendly geometric voice are needed. It can also work for UI labels or signage when a bold, rounded-square aesthetic is desired, especially at medium-to-large sizes.
The overall tone is confident and approachable, blending a contemporary UI/tech sensibility with a subtle retro, industrial warmth. Its rounded geometry softens the bold mass, giving it a friendly, toy-like punch without becoming informal or handwritten.
The design appears intended to deliver maximum impact with a softened, geometric construction—pairing strong, rectangular structure with rounded corners to create a modern, approachable display sans that stays legible and consistent across letters and numerals.
The glyph set shown maintains consistent rounding and rectangular curvature across letters and numerals, creating a cohesive, modular feel. The figures are sturdy and highly legible, and the lowercase forms keep a simple, geometric logic that reads well at larger sizes where the rounded-square character becomes most apparent.