Sans Normal Abnas 2 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, advertising, ui text, packaging, headlines, modern, friendly, clean, casual, approachable, friendly modern, everyday readability, built-in emphasis, contemporary branding, oblique, rounded, open forms, humanist, soft terminals.
A smooth, oblique sans with rounded curves and softly finished terminals. The strokes keep an even, low-contrast rhythm, while counters are open and generous for clarity. Proportions feel balanced with a moderate x-height and a gentle forward slant that carries consistently through caps, lowercase, and numerals. Overall geometry favors circular and elliptical construction, giving the shapes a calm, cohesive texture in text.
This design suits brand systems that want a clean but personable voice, along with marketing copy, packaging, and short-form editorial. Its clear apertures and steady stroke weight also make it a practical choice for UI labels, dashboards, and other interface text where an oblique style is desired for differentiation.
The font conveys a modern, friendly tone—informal without feeling playful or quirky. Its oblique posture adds momentum and a conversational feel, while the rounded construction keeps the mood approachable and contemporary.
The design appears intended to deliver an oblique sans that stays readable and contemporary, combining rounded construction with a restrained, even stroke to work across display and text settings. It aims for a versatile, friendly modernity rather than sharp technical minimalism.
In the sample text, spacing and letterfit read as comfortable and steady, producing a smooth grayscale at larger text sizes. The forward slant is noticeable but not aggressive, making emphasis feel built-in rather than decorative.