Sans Superellipse Olbal 7 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Otoiwo Grotesk' by Pepper Type, 'Nuber Next' by The Northern Block, and 'Merchanto' by Type Juice (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, playful, sturdy, friendly, retro, compact, compact impact, friendly display, retro modern, space saving, rounded, boxy, soft corners, punchy, casual.
A compact, heavy sans with rounded-rectangle construction and softened corners throughout. Strokes are consistently thick with minimal contrast, and counters are relatively small, producing a dense, high-impact texture in text. Curves tend to resolve into squarish bowls (notably in round letters and numerals), while terminals are blunt and gently rounded rather than sharp. Proportions are slightly condensed with a steady, vertical stance; spacing reads tight-to-moderate, emphasizing a solid, poster-like rhythm.
Best suited to display applications where strong presence and compact width are beneficial: headlines, posters, packaging, brand marks, and attention-grabbing signage. It can work for short UI labels or calls-to-action when a friendly, high-contrast-on-page voice is needed, but its dense counters suggest avoiding long passages at small sizes.
The overall tone is friendly and upbeat, combining a sturdy, utilitarian base with a playful, slightly quirky silhouette. Its rounded geometry and chunky weight give it a welcoming, approachable voice that can also feel retro and headline-driven.
The design appears intended to deliver a bold, space-efficient sans that feels modern yet playful, using rounded-rectangle forms to create a distinctive, approachable personality while maintaining strong legibility in display contexts.
Uppercase forms feel tall and compact, while lowercase maintains clear differentiation with simple, single-storey shapes where applicable and short extenders. Numerals share the same squarish, rounded construction, keeping the set visually unified and emphatic at display sizes.