Sans Superellipse Fyrud 2 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Imago W1G' by Berthold, 'Ultimatum MFV' by Comicraft, 'Brown Pro' by Shinntype, 'Fixture' by Sudtipos, and 'Reznik' by The Northern Block (names referenced only for comparison).
Keywords: headlines, sports branding, posters, packaging, signage, sporty, urgent, confident, modern, loud, impact, speed, athletic, modern branding, display strength, slanted, rounded, compressed, blocky, sturdy.
A heavily slanted, all-caps-friendly sans with compact, superellipse-like curves and broadly squared counters. Strokes are thick and steady with clean, blunt terminals, giving forms a blocky, engineered feel rather than a calligraphic one. Curves on letters like C, O, and G read as rounded rectangles, and joins stay crisp, helping the face hold its shape at display sizes. Numerals are similarly sturdy and geometric, matching the uppercase rhythm and weight.
This font performs best in headlines, branding marks, and promotional typography where a strong, dynamic voice is needed. It suits sports and automotive-style graphics, high-impact posters, packaging callouts, and bold signage where quick recognition matters more than long-form reading comfort.
The overall tone is fast, forceful, and contemporary, with a forward-leaning stance that suggests motion and momentum. Its dense black footprint and tight, athletic shapes project confidence and impact, suited to energetic or competitive messaging.
The design appears intended to deliver maximum impact with a streamlined, geometric construction and a clear sense of speed. By pairing superellipse-like rounds with blunt terminals and a strong slant, it aims to feel modern, athletic, and highly assertive in display contexts.
The italic angle is pronounced and consistent, and the design emphasizes wide, simple interiors over delicate detail, which keeps it bold and legible in short bursts. The lowercase shares the same compact, rounded-rect geometry, giving mixed-case settings a uniform, punchy texture.