Sans Normal Arluk 1 is a light, wide, low contrast, upright, normal x-height font.
Keywords: ui text, editorial, presentations, signage, branding, modern, clean, neutral, friendly, minimal, clarity, versatility, readability, neutrality, open apertures, rounded terminals, even rhythm, generous spacing, geometric influence.
This typeface is a clean sans with a gently geometric construction and smooth, continuous curves. Strokes are uniform and low in contrast, with rounded joins and softly finished terminals that keep forms calm and consistent. Counters are open and circular/oval, and the overall proportions feel horizontally generous, producing an airy texture in words and lines. The lowercase is straightforward and highly legible, while capitals stay simple and structured with balanced widths and clear internal space.
Its open forms and even rhythm suit interface copy, product screens, and general-purpose typographic systems where clarity is the priority. It also works well for presentations and informational layouts, and can extend to signage or straightforward branding where a contemporary, unobtrusive voice is desired.
The overall tone is modern and neutral with a slightly friendly softness from the rounded curves and open shapes. It reads as calm and contemporary rather than expressive, projecting clarity and approachability.
The design appears intended as a versatile, everyday sans that prioritizes readability and consistency. Its gently geometric shaping and restrained detailing suggest a goal of staying neutral and adaptable across both short labels and longer text.
In the sample text, the face maintains a steady, even color with comfortable spacing that supports longer passages. Numerals match the letterforms in simplicity and roundness, and punctuation appears unobtrusive, reinforcing a clean editorial feel.