Slab Contrasted Suwo 2 is a very bold, wide, medium contrast, upright, tall x-height font visually similar to 'Lapoya' by Cuchi, qué tipo (names referenced only for comparison).
Keywords: posters, headlines, signage, branding, packaging, western, circus, retro, robust, playful, display impact, vintage revival, poster voice, characterful slabs, blocky, bracketed, ink-trap, notched, high-impact.
A heavy, high-impact slab serif with broad proportions and compact counters. The letterforms are built from thick, squared-off strokes with prominent, bracketed slabs and frequent notches/ink-trap-like cut-ins at interior joins, giving the shapes a chiseled, stamped look. Curves are full and rounded but held firmly by flat terminals, and the overall rhythm alternates between very solid verticals and sharply carved apertures, keeping texture dense even in longer text.
Best suited to posters, headlines, signage, and branding where strong silhouettes and a vintage display voice are desired. It can also work on packaging and labels, especially for themes like Americana, craft, or entertainment, where the carved slab details can be showcased at larger sizes.
The style reads as vintage and attention-grabbing, with a show-poster sensibility that feels part Western woodtype and part circus/broadside display. The carved details add a mischievous, theatrical edge, making the tone bold, confident, and slightly quirky rather than formal.
The design appears intended as a decorative display slab that channels woodtype-era advertising while adding carved interior details for extra character and instant recognizability. Its goal is impact and personality rather than quiet text neutrality.
The notched detailing is especially noticeable on diagonals and junctions, creating distinctive internal white shapes that become a key part of the silhouette. In paragraph-like settings the weight and tight interior spaces can darken quickly, so the design favors large sizes and generous spacing where the cut-ins can stay crisp.