Slab Contrasted Ugva 2 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: posters, headlines, signage, branding, packaging, industrial, retro, robust, western, impact, brand voice, texture, square, rounded, blocky, inktrap-like, bracketless.
A heavy, squared slab-serif design with wide proportions and compact interior counters. Strokes are largely monolinear but show subtle shaping where slabs meet stems, creating a slightly sculpted, cut-in look rather than a purely geometric build. Serifs are rectangular and mostly unbracketed, with frequent notch-like details and small ink-trap-style openings at joins and corners. Curves are strongly squared-off with rounded outer corners, and the overall rhythm is dense and punchy, especially in the lowercase with its tall x-height and stout terminals.
Best suited to display sizes where its dense shapes, squared curves, and slab terminals can read as intentional texture. It performs well for posters, bold editorial headings, labels and packaging, and signage that needs a sturdy, high-impact presence.
The tone reads tough and utilitarian, with a retro industrial flavor reminiscent of signage, packaging, and workwear branding. Its blocky slabs and chiseled joins give it a confident, no-nonsense voice that can also lean toward Western or athletic poster styling depending on context.
The design appears intended to maximize impact and legibility at large sizes through wide, blocky forms, strong slabs, and engineered joins that prevent dark clumping. Its combination of squared geometry and subtle corner relief suggests a deliberate, production-minded display serif aimed at bold branding and statement typography.
Uppercase forms feel rigid and architectural, while the lowercase keeps the same slab logic but softens it with rounded rectangles and sturdy bowls. Numerals follow the same squared, wide construction, producing strong uniform texture in lines of text.