Sans Normal Obgal 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Aspira' by Durotype, 'Avenir Next Paneuropean' by Linotype, 'Almarose' by S&C Type, 'June Pro' by Schriftlabor, and 'TT Commons™️ Pro' and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, chunky, playful, bold, approachable, impact, approachability, modern display, brand presence, rounded, soft corners, geometric, compact, heavy.
This typeface is a heavy, rounded sans with broad, sturdy strokes and minimal modulation. Curves are generously circular and corners are softly eased, giving forms a cushioned feel rather than sharp, engineered terminals. Counters are relatively tight for the weight, and joins tend to be smooth and compact, producing dense word shapes that read as solid blocks in text. The overall rhythm is even and clean, with simple construction and consistent stroke endings across uppercase, lowercase, and numerals.
Best suited to headlines, posters, packaging, and branding where a bold, friendly presence is needed. It also works well for short UI labels, badges, and social graphics when clarity and impact matter more than a light page texture. For longer passages, use larger sizes and comfortable leading to keep the dense color readable.
The tone is friendly and confident, leaning toward playful and informal rather than corporate or technical. Its rounded geometry and substantial mass create an approachable, upbeat voice that feels contemporary and energetic.
The design appears intended to deliver high-impact readability with a soft, approachable personality. Its simplified shapes and rounded finishing suggest a focus on clear, modern display typography that remains inviting rather than aggressive.
At display sizes the rounded detailing and compact counters add character, while in longer settings the heavy texture becomes dominant and benefits from generous spacing and line height. Numerals match the letterforms in weight and roundness, supporting a cohesive, branded look across headings and UI callouts.