Slab Rounded Arra 10 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, book covers, friendly, retro, playful, handmade, casual, soften slabs, add warmth, retro texture, display impact, rounded, soft serifs, inked, bouncy, chunky.
A soft-edged slab serif with sturdy, low-contrast strokes and generously rounded terminals. The serifs read as bold, blunted slabs that merge smoothly into stems, giving a cushioned silhouette rather than crisp bracketed joins. Curves are full and slightly irregular in a deliberate way, with gently wobbly edges that suggest inked or stamped forms. Proportions are compact and readable, with open counters and a rhythmic, slightly bouncy spacing that keeps text lively while staying coherent in longer lines.
Well-suited to branding and packaging that benefit from a friendly, vintage-leaning personality, as well as posters and headlines where the rounded slabs can carry weight without looking harsh. It can also work for short passages in editorial or book-cover contexts when a warm, crafted texture is desired.
The overall tone is warm and approachable, combining a retro print feel with a handmade informality. Its rounded slabs and subtly imperfect outlines create a cheerful, unpretentious voice that feels crafted rather than mechanical.
Likely designed to capture a soft slab-serif structure with rounded, ink-like edges that evoke letterpress or stamped signage. The intent appears to balance solid readability with a playful, handmade surface character for expressive display use.
The uppercase has a sturdy, poster-friendly presence, while the lowercase keeps a personable texture that shows through in repeated forms. Numerals match the same softened, inked character and feel well-integrated for mixed typographic settings.