Sans Normal Jikoj 10 is a bold, wide, medium contrast, italic, normal x-height font visually similar to 'Lagu Sans' by Alessio Laiso Type, 'City Boys' and 'City Boys Soft' by Dharma Type, 'Conqueror Sans' by Letterhead Studio-YG, 'Negara Serif' by Monoco Type, 'Quebec Serial' by SoftMaker, and 'Cora' by TypeTogether (names referenced only for comparison).
Keywords: headlines, branding, posters, advertising, packaging, confident, sporty, modern, energetic, friendly, impact, motion, modernity, approachability, oblique, geometric, rounded, compact, sturdy.
A heavy, oblique sans with rounded, geometric construction and smooth, continuous curves. The strokes are thick and confident with minimal modulation, producing sturdy counters and clearly defined interior spaces. Proportions read on the broad side with generous, open bowls (notably in O/Q and the lowercase o/p), while terminals are clean and largely straight-cut, keeping the texture crisp. The rhythm is lively due to the forward slant, with consistent spacing and a compact, punchy silhouette that holds up well at larger sizes.
Best suited for high-impact settings such as headlines, short slogans, and promotional copy where the bold, slanted forms can create motion and grab attention. It also fits branding and packaging that aims for a modern, sporty presence, and works well for display typography in posters, social graphics, and campaign visuals.
The overall tone is assertive and energetic, with a contemporary, sporty flavor. Its rounded geometry and soft corners keep it approachable, while the weight and slant add urgency and motion. The result feels promotional and headline-ready without becoming overly decorative.
The design appears intended to deliver a modern, energetic display voice that remains clean and broadly usable. By combining geometric roundness with a strong oblique stance and substantial weight, it prioritizes attention, momentum, and confident readability in short-to-medium text blocks.
Round letters maintain a near-circular feel, and the numerals follow the same robust, simplified logic for strong emphasis. The italic angle is pronounced enough to read as intentionally dynamic, giving lines of text a sense of speed and momentum.