Sans Normal Imboh 5 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Mohr Rounded' by Latinotype, 'Hupaisa' by Melvastype, 'Qualion Round' by ROHH, 'Volkswagen Serial' by SoftMaker, and 'Boulder' by Umka Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, stickers, playful, friendly, bubbly, retro, youthful, approachability, impact, whimsy, branding, display, rounded, soft, chunky, smooth, bulky.
A heavy, rounded sans with inflated, pill-like strokes and generously softened corners throughout. Counters are compact and often near-circular, giving letters a dense, buoyant silhouette and a strong black-and-white punch. Terminals are blunt and fully rounded, and joins are smooth with minimal sharp angles, producing a cohesive, bubble-built construction. The overall rhythm is lively and slightly irregular in width, with a compact feel and clear, high-impact shapes in both caps and lowercase.
Best suited for display use such as headlines, posters, packaging, and playful branding where a soft, high-impact voice is desirable. It also fits kids-oriented materials, snacks/confections, event promos, and sticker/merch applications that benefit from bold, rounded letterforms.
The font reads as cheerful and approachable, with a toy-like softness and a retro sign-painting/pop display energy. Its rounded massing feels warm and casual rather than technical, lending a lighthearted, kid-friendly tone even at large, emphatic sizes.
The design appears intended to deliver maximum friendliness and visibility through rounded, inflated shapes and dense silhouettes, prioritizing character and impact over fine detail. It aims to feel inviting and fun while remaining straightforward and highly legible in short phrases and titles.
In text settings the boldness and tight internal spaces make it most comfortable at larger sizes, where the rounded counters and dot forms (like i/j) stay clearly legible. Numerals follow the same inflated logic, with notably soft curves and a poster-like presence.