Sans Normal Afdem 10 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, headlines, captions, editorial, modern, clean, dynamic, neutral, technical, clarity, modernization, efficiency, versatility, motion, slanted, rounded, open, crisp, geometric.
A slanted sans with rounded, geometric construction and smooth, continuous curves. Strokes are even and monolinear, with clean terminals and minimal modulation, producing a crisp, uniform texture. Counters are generally open and circular-to-elliptical, and spacing feels balanced for a steady rhythm in running text. The figures appear straightforward and workmanlike, matching the letterforms’ clear, contemporary shapes.
Well-suited to interfaces, dashboards, and product experiences that need a clear, modern italic voice. It can also work for branding and headings where a sleek, dynamic tone is desired, and for captions or short editorial callouts where space-efficient clarity matters.
The overall tone is modern and matter-of-fact, with a forward-leaning italic energy that suggests motion and efficiency. Its clean geometry reads as contemporary and utilitarian rather than expressive or ornamental.
The design appears intended to provide a clean, contemporary italic companion with geometric clarity and dependable readability. Its restrained, even strokes and open forms aim for versatility across digital and print contexts while maintaining a subtle sense of motion.
The slant is consistent across uppercase, lowercase, and numerals, keeping the style cohesive in mixed settings. Round letters maintain smooth bowls, while straighter letters keep crisp joins, giving the design a stable, engineered feel.