Sans Normal Aflas 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Forme Grotesque' by Colophon Foundry, 'Urania' by Hoftype, 'Monto Grotesk' by Lucas Tillian, 'Applied Sans' and 'Helvetica Now' by Monotype, and 'Identidad' by Punchform (names referenced only for comparison).
Keywords: ui text, branding, headlines, signage, data display, modern, technical, neutral, dynamic, clean, emphasis, clarity, contemporary feel, functional branding, oblique, geometric, rounded, crisp, open apertures.
This is an oblique sans with a clean, geometric construction and rounded curves. Strokes are even and low-contrast, with smooth joins and a consistent, slightly forward-leaning rhythm. Counters are generally open and simple, and the overall spacing reads orderly and controlled, giving the alphabet a stable, engineered feel. Numerals follow the same straightforward, monoline logic, with clear forms and restrained curvature.
It works well for UI labels, dashboards, and navigational typography where a clean oblique emphasis is useful without sacrificing legibility. The strong, simple shapes also suit contemporary branding and short headlines, and the clear numerals make it appropriate for data- or number-heavy settings.
The tone is modern and matter-of-fact, with a subtle sense of motion from the slant. It feels contemporary and utilitarian rather than expressive, projecting clarity and efficiency suitable for interface and information-forward design.
The design appears intended to provide a modern oblique sans for general-purpose composition—prioritizing clarity, consistency, and a gently dynamic presence over decorative detail. Its geometric proportions and controlled spacing suggest a focus on reliable readability across a range of sizes.
The italics are not calligraphic; instead they appear as an oblique treatment applied to a geometric skeleton, preserving uniform stroke behavior and a consistent visual cadence. Rounded forms (like C/O/Q) stay smooth and balanced, while diagonals (like K/V/W/X) read crisp and precise.