Sans Superellipse Esmir 2 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Celdum' by The Northern Block and 'Sica' by dooType (names referenced only for comparison).
Keywords: ui labels, tech branding, sports graphics, posters, signage, techy, streamlined, futuristic, efficient, sporty, modernize, add motion, systematic look, geometric clarity, rounded corners, oblique, squared-round, geometric, compact.
This is an oblique sans with a squared-round, superellipse construction: curves resolve into rounded rectangles, and corners are consistently softened rather than fully circular. Strokes stay largely uniform, producing a clean, low-drama texture, while many joins and terminals are cut on diagonals to reinforce forward motion. Proportions feel geometric and slightly compact, with wide, open counters (notably in O/0) and a generally engineered rhythm across caps, lowercase, and numerals.
It suits interface labels, dashboards, and product surfaces where a clean, contemporary oblique sans helps convey speed and precision. The sturdy geometry and open shapes also make it effective for branding, headlines, posters, and signage, especially in technology, mobility, or performance contexts.
The overall tone is modern and technical, with a subtle sci‑fi and motorsport flavor driven by the slanted stance and chamfered terminals. Its rounded-square geometry keeps it friendly and approachable while still reading as purposeful and performance-oriented.
The design appears intended to blend utilitarian clarity with a distinctive superellipse silhouette, using oblique posture and chamfered details to suggest motion. It aims for a cohesive, system-like look that remains readable while feeling contemporary and engineered.
Distinctive cues include the boxy, rounded O/0 forms, the single-storey a, and the emphatic, angular shaping in letters like K, M, N, V, W, and X. Numerals follow the same squared-round logic, creating strong visual consistency between text and UI-style number strings.