Sans Normal Abreh 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Avenir Next', 'Avenir Next Cyrillic', 'Avenir Next Hebrew', 'Avenir Next Paneuropean', and 'Avenir Next World' by Linotype (names referenced only for comparison).
Keywords: ui text, branding, editorial, signage, captions, modern, clean, friendly, neutral, informal, clarity, approachability, contemporary tone, everyday usability, readability, humanist, rounded, open apertures, soft corners, oblique.
A clean oblique sans with softly rounded terminals and a smooth, even stroke. Curves are generous and circular, producing open counters in letters like C, O, and e, while straight strokes remain gently tapered by the slant rather than by contrast. Uppercase forms feel straightforward and slightly wide in their bowls (B, D, P), and the lowercase shows familiar, readable construction with a single-storey a and g and a compact, rounded t. Numerals are clear and contemporary, with simple shapes and consistent rhythm across the set.
It suits interface typography, product copy, and navigation where a clean oblique voice is needed without looking flashy. The open forms and steady rhythm also work well for short editorial passages, captions, and brand supporting text that aims for a contemporary, approachable feel.
The overall tone is modern and approachable, with a casual forward-leaning energy that feels friendly rather than formal. Its rounded detailing and open shapes keep the texture light and readable, lending a conversational, everyday character.
The design appears intended as a versatile everyday oblique sans: neutral enough for broad use, but softened with rounded terminals and humanist proportions to maintain warmth and readability. The consistent slant and uncomplicated letterforms suggest a focus on clear, modern communication rather than expressive display styling.
The slant is consistent across capitals, lowercase, and figures, giving text a continuous rightward motion. Spacing appears balanced in the sample paragraph, and the mix of round and straight forms creates a calm, even typographic color without sharp angularity.