Sans Normal Osbuf 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad', 'Myriad Bengali', and 'Myriad Devanagari' by Adobe and 'Jali Arabic', 'Jali Greek', and 'Jali Latin' by Foundry5 (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, impact, approachability, clarity, modernity, rounded, soft corners, geometric, compact, heavy.
A heavy, rounded sans with compact proportions and low stroke modulation. Curves are full and smooth, with softened joins and terminals that read as subtly rounded rather than sharply cut. The lowercase shows sturdy, single-storey forms (notably a and g), a short-armed t, and a simple, open e, creating a dense, even texture in paragraphs. Numerals are broad and blocky, with clear counters and a straightforward, sign-like construction.
Best suited for headlines, display copy, and short-to-medium text where impact matters—such as branding, packaging, posters, and signage. It can also work for UI labels and calls to action when a strong, friendly emphasis is desired.
The overall tone is bold and approachable, balancing a friendly softness with an assertive, attention-grabbing presence. It feels contemporary and utilitarian, suited to messaging that should read as direct, upbeat, and uncomplicated.
The design appears intended to deliver maximum visual impact with a clean, contemporary sans structure, using rounded geometry to keep the tone approachable while maintaining strong presence at display sizes.
In text, the weight produces strong color and tight word shapes, with rounded bowls and counters helping preserve legibility despite the density. The design language stays consistent across capitals, lowercase, and figures, reinforcing a cohesive, geometric rhythm.