Slab Contrasted Ugbu 6 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'FF Kievit Slab' by FontFont, 'Capita' by Hoftype, 'Diverda Serif' by Linotype, 'Amasis' and 'Amasis eText' by Monotype, and 'Modum' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, editorial, sturdy, confident, traditional, poster-like, impact, authority, display, heritage, blocky, bracketed, robust, high-ink, compact.
A robust slab-serif with heavy, squared terminals and short, bracketed joins that give the serifs a carved, structural feel. Strokes are thick and steady with modest modulation, and counters stay fairly open despite the weight. Proportions lean broad, with wide capitals and sturdy lowercase forms; round letters are full and slightly flattened, while straight-sided letters keep crisp, rectangular edges. The numerals match the text weight and presence, reading as solid, display-friendly figures.
Best suited to headlines, poster typography, and branding where a strong, grounded slab-serif voice is needed. It should also perform well for editorial display uses—section headers, pull quotes, and cover lines—where heavy weight and clear letter shapes help maintain legibility at larger sizes.
The overall tone is firm and dependable, with a classic, print-forward flavor. Its heavy slabs and chunky forms suggest authority and impact, balancing a traditional newspaper/poster sensibility with an assertive, contemporary boldness.
Likely designed to deliver maximum impact with a classic slab-serif backbone: sturdy letterforms, emphatic serifs, and a bold presence that holds up in prominent display settings. The consistent, structural shapes prioritize readability and authority over delicate detail.
Spacing appears generous for the weight, helping maintain clarity in all-caps settings and short words. The rhythm is strongly horizontal—driven by thick serifs and broad letterforms—making it especially noticeable in headings and banners.