Sans Other Tubum 3 is a bold, very narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, titles, condensed, architectural, posterlike, distinctive, quirky, space-saving, impact, display, retro flavor, distinctiveness, compressed, angular, tapered, spiky, high-waisted.
A condensed, display-oriented sans with tall proportions and tight sidebearings. Strokes are largely straight and vertical, with wedge-like terminals and occasional pinched joins that create a subtly carved, chiseled feel. Curves (C, G, O, S) are narrow and taut, often finishing in tapered ends rather than fully rounded terminals, while diagonals (V, W, X, Y) read sharp and emphatic. Lowercase forms are compact with a short-to-moderate x-height relative to the long ascenders, and the numerals are similarly narrow with stylized, tapered details that keep the overall rhythm vertical and punchy.
Best suited to headlines, titles, and short bursts of text where its condensed footprint and stylized terminals can read clearly. It can work well for branding, packaging, and editorial display settings that want a distinctive, slightly vintage voice without relying on overt serif detailing.
The tone is assertive and theatrical, leaning toward vintage poster and headline styling rather than neutral text utility. Its compressed silhouette and pointed terminals add a slightly eccentric, dramatic edge that feels energetic and attention-seeking.
The font appears designed to deliver maximum impact in minimal horizontal space while maintaining a consistent, vertical cadence. Its sharpened terminals and compressed forms suggest an intention to evoke classic display typography with a modern, slightly unconventional construction.
The design maintains a consistent narrow rhythm across caps, lowercase, and figures, producing strong vertical texture in lines of text. Some glyphs show idiosyncratic shaping—especially in curves and terminals—which increases character and helps it stand out at larger sizes.