Sans Superellipse Lupu 1 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'Hurdle' by Umka Type, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: headlines, logos, posters, packaging, signage, techy, retro, industrial, playful, futuristic, impact, modernity, systematic, branding, rounded, squared, compact, modular, geometric.
A compact, heavy sans with a rounded-rectangle (superellipse) construction and consistently soft corners. Strokes keep an even thickness throughout, producing a clean, monoline silhouette and a strong, blocky color on the page. Counters tend to be squarish and inset, and curves often resolve into straight-ish segments with generous rounding at joins. The overall spacing feels tight and efficient, with short terminals and simplified forms that read like a modular, engineered system.
Best suited to display settings where strong presence and compact width are advantages, such as headlines, logos, posters, packaging, and environmental or wayfinding graphics. It also works well for UI titles, game/tech branding, and short labels where a bold, rounded-rect geometry supports quick recognition.
The design projects a tech-forward, retro-digital tone—somewhere between arcade signage and utilitarian industrial labeling. Its softened corners keep the mood friendly and approachable, while the dense weight and compact rhythm add authority and punch.
The letterforms appear intended to translate a rounded-rectangle, modular geometry into an approachable display sans. The consistent stroke and softened corners suggest a focus on robustness and reproducibility, aiming for a distinctive, contemporary-industrial voice that stays legible at larger sizes.
Round glyphs like O/Q/0 emphasize squared counters, reinforcing the superelliptical theme, while diagonals (A, K, V, W, X, Y) are sturdy and simplified for high-impact shapes. Numerals are bold and sign-like, with internal cutouts that echo the squared counter style and help differentiate similar characters at a glance.