Sans Superellipse Ubgud 1 is a very bold, very narrow, low contrast, upright, tall x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'Sansmatica' by Fontop, 'CF Blast Gothic' by Fonts.GR, 'Burger Honren' by IRF Lab Studio, and 'TT Bluescreens' by TypeType (names referenced only for comparison).
Keywords: posters, headlines, packaging, signage, sports branding, industrial, condensed, retro, headline, punchy, impact, space saving, legibility, display strength, graphic utility, blocky, square-round, compact, sturdy, high impact.
A compact, heavy sans with tightly set proportions and a strong vertical emphasis. Strokes are uniformly thick with minimal modulation, and many curves resolve into rounded-rectangle (superellipse-like) shapes rather than true circles. Terminals are blunt and squared-off, counters are small and cleanly cut, and joins stay crisp, producing a sturdy, poster-ready texture. The lowercase keeps a tall, utilitarian profile with simple forms and limited detailing, and the numerals follow the same blocky, condensed logic for consistent color across mixed text.
Best suited to headlines, posters, and short display lines where compact width and dense weight are advantages. It can work well for bold branding on packaging, labels, and signage, and for sports or event graphics that need an emphatic, condensed voice. Use with generous size and spacing to keep the small counters from closing up in dense layouts.
The font reads as assertive and no-nonsense, with an industrial, workmanlike voice. Its compact width and dense blackness give it a retro display feel reminiscent of stamped labels, athletic/varsity signage, and bold packaging. Overall it projects urgency and impact more than refinement.
The design appears intended to maximize impact in a narrow footprint, delivering a bold, compressed headline sans with squared-round geometry. Its simplified, low-detail construction prioritizes strong silhouette and consistent texture for attention-grabbing display typography.
Round letters like O and Q appear squarish with softened corners, reinforcing the superellipse construction and keeping curves from feeling soft or bubbly. The tight apertures and narrow counters increase punch at large sizes, while the condensed rhythm creates a strong, uniform vertical cadence in lines of text.