Sans Normal Kolem 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Chypre' by insigne (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, assertive, contemporary, dynamic, friendly, add motion, grab attention, modernize, build identity, increase impact, slanted, rounded, geometric, compact, high impact.
A heavy, right-slanted sans with rounded geometry and smooth, low-contrast strokes. Forms are compact with broad curves and softly finished terminals, producing dense, dark word shapes. Counters are relatively small in letters like a, e, and g, while capitals such as O and Q stay clean and elliptical, keeping a consistent, modern rhythm. The slant is steady and the overall spacing reads tight and punchy, making the face feel energetic and forward-moving.
This font is well suited to headlines, posters, and short, high-impact copy where the slanted stance can add motion. It also fits branding for athletic, tech, or lifestyle products, and can work on packaging and signage where bold, compact letterforms help maintain legibility at a glance.
The tone is confident and energetic, with a sporty, action-oriented feel. Its rounded construction keeps it approachable, but the strong weight and constant slant give it urgency and momentum that reads well in attention-grabbing contexts.
The design appears intended to deliver a modern, energetic sans that combines geometric roundness with a consistent forward slant for emphasis. Its compact proportions and strong color suggest a focus on display readability and a distinctive, brandable texture.
Diagonal letters (A, K, M, N, V, W, X, Y) emphasize the forward lean and reinforce a sense of speed. Numerals are sturdy and simplified, matching the compact proportions and maintaining a uniform, high-contrast silhouette at display sizes.