Sans Normal Obgek 14 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'EquipCondensed' by Hoftype, 'JAF Bernini Sans' by Just Another Foundry, and 'Interval Next' by Mostardesign (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, confident, playful, impact, approachability, clarity, display, rounded, geometric, blocky, compact, high-impact.
A heavy, rounded sans with compact proportions and broad, even strokes. Curves are smooth and circular, with large counters and soft corners that keep the weight from feeling harsh. Terminals are clean and blunt, and the overall rhythm is sturdy and consistent, producing strong shapes that stay clear at display sizes. Numerals and capitals share the same solid, simplified construction, emphasizing legibility and impact over fine detail.
Well-suited for headlines, posters, and large-scale messaging where bold presence is needed. It also fits branding and packaging that benefits from a friendly, modern weight, as well as signage and labels that require quick recognition from a distance.
The tone is upbeat and approachable while still feeling assertive. Its chunky forms and generous curves give it a friendly, contemporary voice suited to energetic, attention-grabbing typography rather than delicate or formal settings.
The likely intention is a straightforward, high-impact sans that remains approachable through rounded geometry. It aims to deliver strong visibility and a contemporary feel, prioritizing clarity and consistency in heavy-weight display typography.
The design reads best when given room to breathe: tight letterforms and dense texture create a strong typographic color in paragraphs, while headlines and short bursts of text showcase the intended punch. The overall look is cohesive, with minimal stylistic variation across the set and an emphasis on simple, recognizable silhouettes.