Sans Superellipse Hured 6 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType, 'CamingoDos Condensed' by Jan Fromm, 'TheSans' by LucasFonts, and 'Etelka' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, impactful, sporty, friendly, modern, confident, display impact, space efficiency, brand presence, geometric clarity, blocky, rounded, compact, heavy, geometric.
This typeface uses thick, compact letterforms built from rounded-rectangle geometry, with broad curves and blunt, squared terminals. Counters are relatively small and often squarish, creating a dense, poster-ready texture. Curved letters like C, G, O, and S feel superelliptical rather than purely circular, while verticals remain straight and steady. The lowercase stays sturdy and simplified, with short extenders and a clean, single-storey feel on forms like a and g; punctuation and dots appear large and visually assertive. Numerals match the overall mass and geometry, keeping the set consistent and highly legible at display sizes.
Best suited to headlines and short-form text where high impact is needed, such as posters, signage, packaging, and attention-grabbing marketing. It can also work well in branding and logo wordmarks that benefit from a compact, rounded-rectangle silhouette.
The overall tone is loud, confident, and approachable, combining athletic energy with a contemporary, no-nonsense attitude. Its rounded corners soften the weight, preventing it from feeling overly severe while still delivering strong emphasis and punch.
The design appears intended to deliver maximum presence in a compact footprint, using rounded-rectangle construction to balance strength with friendliness. Its consistent, geometric shaping suggests a focus on clarity and recognizability for display and identity-driven typography.
Spacing appears tight and efficient, producing a compact rhythm that reads as bold and cohesive in headlines. The design’s emphasis on squarish counters and rounded corners gives it a distinctive, logo-like stamp that remains consistent across uppercase, lowercase, and figures.