Serif Flared Hagub 2 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Praxis Next' by Linotype, 'Interval Next' by Mostardesign, 'Clear Gothic Serial' by SoftMaker, 'Newbery Sans Pro' by Sudtipos, 'Indecise' by Tipo Pèpel, 'TS Clear Gothic' by TypeShop Collection, and 'Marble' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, retro, sporty, punchy, confident, lively, display impact, retro feel, athletic energy, expressive emphasis, branding voice, flared, wedge serifs, calligraphic, dynamic, rounded.
A heavy, right-leaning serif with flared stroke endings and wedge-like serifs that read as sculpted rather than bracketed. Strokes are robust with moderate contrast and a subtly calligraphic flow, giving curves and joins a slightly swelling, tapered feel. Counters are compact but not cramped, with rounded bowls and a generally soft, muscular silhouette. Terminals often finish in angled or pointed wedges, and the overall rhythm feels energetic and forward-moving while staying legible at display sizes.
Best suited to headlines, posters, and prominent brand marks where a strong, energetic voice is needed. It can work well for sports and team-oriented graphics, packaging fronts, event promotions, and editorial display settings where bold emphasis and a vintage-leaning personality are desirable.
The tone is bold and animated, with a vintage, athletic flavor that suggests movement and emphasis. Its italic slant and flared finishing strokes give it a theatrical, attention-grabbing presence suited to expressive headlines and statement typography.
The design appears intended to combine the authority of a very heavy serif with the motion and expressiveness of an italic, using flared endings to keep forms crisp and lively. It prioritizes impact and recognizability over neutrality, aiming for a distinctive display voice that still maintains coherent lettershapes across text samples.
Uppercase forms read sturdy and emblematic, while the lowercase adds extra character through more pronounced curves and angled terminals. Numerals are similarly weighty and rounded, maintaining the same wedge-ended, poster-like consistency across the set.