Sans Normal Miru 11 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, signage, retro, playful, bold, chunky, friendly, impact, approachability, retro display, brand presence, rounded, soft corners, blocky, heavy, impactful.
A heavy, rounded sans with broad, block-like construction and smooth, circular counters. Strokes stay consistently thick, with softly eased joins and minimal modulation, giving letters a compact, solid silhouette. Many forms show slightly flattened curves and squared-off terminals, creating a sturdy, poster-like rhythm with strong ink coverage and clear figure/ground separation.
Best suited to headlines and short bursts of text where weight and width can do the work—posters, event graphics, storefront or wayfinding signage, bold packaging panels, and logo or wordmark explorations. It can also support punchy subheads when ample spacing and generous line height are available.
The overall tone feels extroverted and fun, leaning toward a vintage display sensibility. Its chunky massing and rounded geometry read as friendly and approachable while still delivering a loud, attention-grabbing presence.
The design appears intended to maximize visual impact with a soft-edged, geometric voice—combining stout proportions, rounded counters, and simplified shapes to produce a confident display sans that remains approachable rather than aggressive.
The uppercase set is particularly compact and monumental, while the lowercase keeps a simple, single-story feel where applicable, reinforcing an informal, headline-first personality. Numerals follow the same stout geometry, favoring broad bowls and clear interior spaces for legibility at large sizes.