Sans Normal Lymuw 2 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Futura BT' by Bitstream; 'Avenir Next', 'Avenir Next Cyrillic', 'Avenir Next Hebrew', 'Avenir Next Paneuropean', and 'Avenir Next World' by Linotype; 'Gogh' by Type Forward; and 'URW Form' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logo design, sporty, punchy, loud, energetic, confident, display impact, speed cue, brand emphasis, headline utility, modern poster, slanted, rounded, blocky, compact counters, soft corners.
A heavy, slanted sans with broad proportions and rounded, softly squared curves. Strokes stay largely uniform, giving the forms a dense, poster-ready texture, while counters are compact and tightly enclosed. The construction leans geometric with circular bowls and smooth joins, but the angles and terminals are simplified into sturdy, slightly wedge-like endings that enhance forward motion. Overall spacing reads compact and strong, favoring impact over delicacy.
Best suited to display typography such as headlines, posters, sports and event branding, packaging callouts, and bold logo wordmarks. It can also work for short UI labels or signage where maximum punch is needed, especially when set with generous tracking or at larger sizes.
The tone is assertive and high-energy, with a sporty, promotional feel driven by the pronounced slant and thick silhouettes. It suggests speed and urgency while staying friendly thanks to rounded bowls and softened corners. The overall impression is bold, modern, and attention-seeking.
The design appears intended to deliver strong, fast, and modern display impact: a compact, high-ink sans with a pronounced slant for momentum and rounded geometry for approachability. It prioritizes instant recognition and visual weight in branding and promotional contexts.
In the sample text, the dense black color and tight inner spaces make it feel most comfortable at larger sizes where the counters can breathe. Numerals and capitals carry the same forward-leaning, solid rhythm, supporting short, emphatic lines and headline-style settings.