Sans Superellipse Jimay 7 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'Enamela' by K-Type, 'Brainy Variable Sans' by Maculinc, 'Truens' by Seventh Imperium, and 'Greeka' by Umka Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, industrial, sporty, techy, assertive, retro, impact, compactness, signage, modernization, ruggedness, stencil-like, squared, rounded corners, compact, blocky.
A compact, all-caps-forward display sans built from rounded-rectangle curves and straight, modular strokes. Terminals and corners are consistently softened, giving bowls and counters a squared, superelliptic feel rather than true circles. The construction is highly uniform in stroke weight with tight interior apertures, producing a dense color on the page; many joins and cut-ins read as deliberate notches, adding a slightly stencil-like, machined character. Figures are similarly blocky and condensed, matching the uppercase rhythm and maintaining strong vertical emphasis.
Best suited to headlines, short statements, and logo or wordmark work where a dense, punchy texture is an asset. It can also perform well in packaging, labels, and wayfinding-style graphics that benefit from an industrial, engineered feel. Use with generous tracking and size for maximum clarity in longer lines.
The tone is bold and utilitarian, with a confident, no-nonsense voice. Its squared softness blends industrial signage energy with a contemporary tech edge, and the cut-in details add a rugged, athletic vibe without becoming decorative.
The font appears designed to deliver maximum impact in a compact width, using a modular rounded-rectangle geometry for consistency and a contemporary edge. The notched joins and tight apertures suggest an intention to evoke machine-made signage and athletic/industrial display typography while staying clean and systematic.
The design favors straight-sided silhouettes and compact counters, which increases impact at larger sizes but can make small text feel dark and tightly packed. The consistent corner rounding keeps the system cohesive across uppercase, lowercase, and numerals, while the notched shapes help distinguish letterforms within the compressed proportions.